The gravity of the status quo When dealing with others (in sales and otherwise) we often forget that one of their options is to do nothing, to embrace the status quo. They don’t have to change, improve, seek a better solution, seek an answer, etc. Due to things like fear of change, comfort zones, disbelief […]
Redefining Risky Business and the Safer Path
April 13, 2015 by Leave a Comment
It is almost impossible to escape the gravitational pull of our comfort zones when we are operating under the story that comfort equals safety. The number one human need is safety and survival – so if we have it wired that getting out of our comfort zone is not safe – it will be impossible […]
