Avocados

If you have ever bought avocados, you know that you don’t just blindly grab a couple of avocados, throw them into your cart and go on your merry way. Instead, we sort through the avocados to find the ones that are just right – not too hard, not too mushy.

And hopefully you don’t see this as a burden or a tremendous inconvenience. It is simply part of the process. We can even see it as a game or a challenge to find the perfect avocados.

Wouldn’t it be a heck of a lot easier on ourselves if we treated sales this way too. We are just sorting through the avocados/people to find the right ones. We can even see it as a game or a challenge to find the right ones.

We are just seeing if they want to make some guacamole with us.

Much Love,